ABOUT TRENDSICLE

Thanks for stopping by Trendsicle.com, your go-to site to learn about all the biggest product trends. Founded in 2006 (originally as IBBB, Inc) Trendsicle reviews and recommends the latest product trends across 4 different categories: new product trends, gifting trends, style trends, and sales and deal trends.

We want to help you make an informative, yet quick, decision when figuring out “if that product is worth it” when shopping online.

We are a small, but mighty team of actual real editors, meaning we’re choosing products we love, researched, reviewed and, in many cases, tested ourselves. No robots here!

OUR MISSION

Our mission here at Trendsicle.com is to help any and all of the 270+ million online shoppers (in the United States) pick out some of the coolest and trendiest products on the market whether they’re buying something for themselves, a gift for someone else, or just want to find that perfect product on sale.

In our product roundups and gift guides we want to provide our users with real and factual information, pros, cons, and takeaways about each product – highlighting the most important things to know about…and do it as quickly and as succinct as possible.

In our individual product reviews, we want to provide you with all of our editors takeaways from either testing the product at home (for 1 week) or from researching and reading dozens of buyer reviews.

HOW WE DO WHAT WE DO

RESEARCH

Our editors have researched thousands of products – from new and trendy to the tried-and-true classics everyone loves.

REVIEW

We’ve independently reviewed hundreds of products we’ve recommended…and still counting. More on this below.

TEST

In all of our individual reviews (Trendy AF and Is It Worth It) we’ve hand tested each product ourselves for a period of time.

WHY YOU CAN TRUST US AND OUR PROCESS

Our nimble team of editors have personally researched more than 10,000 products online in a wide variety of categories. From the research, we’ve recommended more than 1,000 products that we stand by. We’ve probably missed the mark less than 5% of the time, like that one time we swore that magical pooping flamingo would be the best toy of the year. That’s a mistake you just make once!

We never will take a product in exchange for a favorable review. Ever. And trust us, we get pitched a lot!

About 99% of products we purchase ourselves. If a brand wants to partner with us we’ll clearly display in the article that the product was given to us for consideration. We can’t be bought. Well, we can for a price. We’re joking. Sort of.

Every product we review or recommend is different, so the amount of time being spent on the research and review phase can also differ.

Our gift guides are more subjective and require much less testing. Editors will recommend gifts that they’ve either gifted in their own lives or have extensively researched.

This can include reading dozens of customer reviews, independent honest third-party reviews, and even news articles.

Reviews and research can also keep us in the TikTok rabbit hole where we’ll watch endless comments to see what the real-deal is for the average everyday consumer.

Overall, editors will spend anywhere from 2-4 days (16-32 hours) on just about each and every roundup and recommendation guide.

When our editors are testing out a product in-person, it happens in the privacy of their own home and they’ll typically spend up to 1 full week testing it out. Again, we’re purchasing these ourselves and, no, not every product we test will get a glowing review.

HOURS SPENT ON EACH PRODUCT GUIDE

HRS/WEEK

DAYS SPENT ON HANDS-ON TESTING

DAYS

NUMBER OF TIMES CONTENT IS UPDATED

PER YEAR (MIN)

AND YES, WE HAVE ACCESS TO SOME COOL TOOLS TOO

Look, we’re real people and not robot-monsters that we’ve been reading about. So, while we think we know everything already, we’re humble enough to admit that there are some proprietary third party tools editors will use to come up with some ideas, cross-reference trend appeal, overall popularity, and current online buzz.

These tools give us access to products that are currently trending at over 2,000 of the most trusted retailers (including that big one that we all use). It doesn’t mean we’re going to definitely add any of those products, but we want to at least take them into consideration and see if it’s something we think our readers would want to know about. Some examples from the past included items like: infuser machines, the Hyperchiller, Theragun massager, that whole posture corrector craze – and more.

MORE NUMBERS BECAUSE WE'RE KINDA DORKS

NUMBER OF CUSTOMER REVIEWS READ

...AND COUNTING

NUMBER OF PRODUCTS WE'VE RECOMMENDED

...AND COUNTING

% OF PRODUCTS WE PERSONALLY TEST

...AND GROWING

0 %

NUMBER OF PRODUCT SALES WE'VE FOUND

...AND COUNTING

NUMBER OF BRANDS WE WORK WITH

...AND COUNTING

NUMBER OF ADS YOU'LL FIND ON OUR SITE

ADS ARE ANNOYING

AFFILIATE DISCLOSURE

We currently work with thousands of retailers in which we’ve formed both direct and indirect partnerships with, including Amazon (of course!). If and when you click on one of our links and end up on a retailer site, we may make an affiliate commission. Our editors still stand by all their recommendations and we do not solely link to brands and retailers who pay a commission. We want to make sure we’re recommending great products for you first and foremost.

> Learn about our entire affiliate disclosure here.

WHO WE ARE ( MEET THE EDITORS )

PATRICK VARONE
Founder / President

ALI KELLY
Sr. Editor

JOHN ZISA
Deals / Trends Editor

JENNIFER RAE
Contributing Editor

JOSH GRIMM
Mens / Fitness Contributor

TOBY VARONE
Office Dog / Cutie

AS SEEN ON

GET IN TOUCH

Need more info, want to pitch a product, have a question, or just want to say hi? Send us an email at heythere@trendsicle.com. We look forward to being pen-pals!

MAILING ADDRESS

Trendsicle.com
1 Washington Street #1545
Boston, MA 02108
USA

NOW WHAT?

Wow. You’ve made it to the end! If you’re still with us (thank you) you can now go and check out some of the most popular areas of our site like:

Read our gift guides so you can figure out what to get those special people on your list.
Read our trends guide, which contains first hand accounts of some the newest products that are buzzing online.
Read our deals guide so you can learn which of the trendiest and most sought-after products are currently on sale.

ABOUT TRENDSICLE

OUR MISSION

HOW WE DO WHAT WE DO

RESEARCH

REVIEW

TEST

WHY YOU CAN TRUST US AND OUR PROCESS

HOURS SPENT ON EACH PRODUCT GUIDE

DAYS SPENT ON HANDS-ON TESTING

NUMBER OF TIMES CONTENT IS UPDATED

AND YES, WE HAVE ACCESS TO SOME COOL TOOLS TOO

MORE NUMBERS BECAUSE WE'RE KINDA DORKS

NUMBER OF CUSTOMER REVIEWS READ

NUMBER OF PRODUCTS WE'VE RECOMMENDED

% OF PRODUCTS WE PERSONALLY TEST

NUMBER OF PRODUCT SALES WE'VE FOUND

NUMBER OF BRANDS WE WORK WITH

NUMBER OF ADS YOU'LL FIND ON OUR SITE

AFFILIATE DISCLOSURE

WHO WE ARE ( MEET THE EDITORS )

AS SEEN ON

GET IN TOUCH

MAILING ADDRESS

NOW WHAT?

Get In Touch :

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